The best-in-class calendar app Fantastical has more than a decade of history, a shelf full of awards, and plenty of well-organized fans on iPad, iPhone, Mac, and Apple Watch. Yet Michael Simmons, CEO and lead product designer for Flexibits, the company behind Fantastical, says the Apple Vision Pro app is “the best version we’ve ever…

Writing is fundamental — especially in your apps and games, where the right words can have a profound impact on your experience. During WWDC23, the Apple UX writing team hosted a wide-ranging Q&A that covered everything from technical concepts to inspiring content to whether apps should have “character.” Here are some highlights from that conversation…

Apple developer activities are in full swing. Here’s a look at what’s happening: Join an online session to learn to minimize churn and win back subscribers hosted by App Store experts. Celebrate International Women’s Day with special in-person activities in Bengaluru, Cupertino, Shanghai, Singapore, Sydney, and Tokyo. Visit an Apple Vision Pro developer lab in Cupertino, London, Munich,…

Welcome to Hello Developer. In this edition: Find out what you can do at the Apple Developer Centers in Bengaluru, Cupertino, Shanghai, and Singapore. Learn how the team behind Finding Hannah created a hidden-object game with a meaningful message. Get security tips from the Mac notary service team. Catch up on the latest news and…

Security is at the core of every Apple platform. The Mac notary service team is part of Apple Security Engineering and Architecture, and in this Q&A, they share their tips on app distribution and account security to help Mac developers have a positive experience — and protect their users. When should I submit my new…

On its surface, Finding Hannah is a bright and playful hidden-object game — but dig a little deeper and you’ll find something much more. The Hannah of Finding Hannah is a 38-year-old Berlin resident trying to navigate career, relationships (including with her best friend/ex, Emma), and the nagging feeling that something’s missing in her life.…

Join the worldwide developer community online for a week of technology and creativity. Be there for the unveiling of the latest Apple platforms, technologies, and tools. Learn how to create and elevate your apps and games. Engage with Apple designers and engineers and connect with the worldwide developer community. All online and at no cost.…

Welcome to Hello Developer — and the kickoff to WWDC season. In this edition: Discover what’s ahead at WWDC24 — and check out the new Apple Developer YouTube channel. Learn how the all-new Develop in Swift Tutorials can help jump-start a career in app development. Find out how Zach Gage and Jack Schlesinger rebooted the…

Knotwords is a clever twist on crossword puzzles — so much so that one would expect creators Zach Gage and Jack Schlesinger to be longtime crossword masters who set out to build themselves a new challenge. One would be totally wrong. “Crosswords never hit with me,” says Gage, with a laugh. “I dragged myself…

Join us around the world to learn about growing your business, elevating your app design, and preparing for the App Review process. Here’s a sample of our new activities — and you can always browse the full schedule to find more. Expand your app to new markets: Learn how to bring your apps and games to…

Drive discovery and downloads on the App Store with Apple Search Ads in 70 countries and regions, now including Brazil, Bolivia, Costa Rica, the Dominican Republic, El Salvador, Guatemala, Honduras, Panama, and Paraguay. Visit the Apple Search Ads site and Q&A. And explore best practices to improve your campaign performance with the free Apple Search Ads Certification course.

Watch the May 7 event at apple.com, on Apple TV, or on YouTube Live.